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AI🇬🇧 United Kingdom· B2B SaaS Company

AI Lead Qualification Agent

An AI agent that qualifies 600+ inbound leads per week, routes them to the right rep, and eliminated 18 hours of manual SDR work.

+142%

Conversion Rate

18 hrs

Hours Saved / Week

£340k

Pipeline Added (Q1)

The Challenge

The client's sales team was drowning in 600+ inbound leads every week. Manual qualification consumed over 20 hours of SDR time per week, leads were misrouted, and high-intent prospects were slipping through the cracks. They needed a smarter system — fast.

Our Solution

We built a custom AI agent integrated directly into their HubSpot CRM. The agent analyses each lead's company data, website, job title, and behavioural signals to assign a qualification score. High-scoring leads are automatically prioritised and routed to the right rep with a pre-written outreach brief. Low-quality leads are filtered out entirely.

Results

Qualified lead conversion rate increased by 142% in the first 90 days

SDR team reclaimed 18 hours per week previously spent on manual qualification

£340,000 in additional pipeline generated in Q1 post-launch

Average response time to high-intent leads dropped from 4 hours to under 8 minutes

Tech Stack

OpenAI GPT-4oPythonHubSpot APINext.jsSupabaseVercel

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